These campaigns were led by Brandon Loures and his team at Brandlift Digital Marketing, the agency behind The Med Spa SEO Company. Every figure below comes from the client’s own analytics, ad accounts or rank tracking.
Metropolitan Dermatology: Doubling Appointment Requests Across 18 Locations
Dermatology & aesthetics · 18 locations in New Jersey & New York · SEO, Google Ads, website restructuring
150 → 300monthly appointment requests from SEO
+39%organic traffic year over year
#1“dermatologist kenilworth nj” and “coolsculpting staten island” (from page 2)
600+additional appointment requests per month from SEO + Google Ads
The Challenge
The practice ranked at the top of Google for only a couple of its 18 locations. Every other office was nearly invisible for the local searches that bring in new patients.
What We Did
Restructured the website with a dedicated, optimized page for every location
Built interconnected internal pages targeting each individual market
Launched a multi-campaign, geo-targeted Google Ads account
Set up tracking for rankings, organic traffic, appointment requests and phone calls
The Results
Early ranking gains appeared within a few months. Within about six months of SEO work starting, organic site users reached 5,281 a month (May 2019), up from 3,784 a year earlier - about 1,500 more visitors a month - and SEO appointment requests doubled from 150 to 300 per month.
Google Ads, scaled to $5,000+ per month, added 250–300 incremental appointment requests monthly. With an average patient value of $250, the practice estimated roughly $150,000 in additional monthly revenue.
“They were able to show results with our SEO in just a couple months and our traffic and appointment requests are way up.”Metropolitan Dermatology
Organic users: 3,784 (May 2018) → 5,281 (May 2019) after SEO work started.“dermatologist kenilworth nj” - page 2 to the #1 position.“coolsculpting staten island” - page 2 to the #1 position.
The G Spa: Top-5 Rankings for the Highest-Demand Med Spa Treatments
Med spa · Santa Barbara, California · SEO & Google Ads
Top 5Google positions for the 10 highest-demand treatments
+45%organic traffic in the local market
+60%organic leads
+49%paid leads with only a 20% budget increase
The Challenge
The G Spa was already paying another company for SEO and Google Ads, but results weren’t improving. They needed a partner who understood med spa treatments, local competition and how to connect marketing activity to booked appointments.
The Results
Ranked the 10 highest-demand med spa treatments into the top 5 Google positions
Organic traffic up 45% in the local market; organic leads up 60%
Paid leads up 49% with only a 20% increase in ad budget
Website conversion rate up 62%; ad click-through rate up 106%
Watch the Case Study
Medical Spa SEO Company – SEO Results Case Study · Watch on YouTube
OC Dermatology: CoolSculpting Sales From $34K to $82K a Month
Cosmetic dermatology · Southern California · SEO, Google Ads, Facebook & Instagram ads · Partnership since 2016
$34K → $82Kmonthly CoolSculpting sales
$988Kannual CoolSculpting sales
45–80consultation requests per month
~$4Kaverage monthly ad spend
The Challenge
A leading cosmetic dermatology practice wanted to sell more CoolSculpting - a high-ticket, highly competitive body contouring treatment - and fill its consultation calendar consistently.
What We Did
Combined SEO for organic visibility with Google Ads for high-intent searches
Built Facebook audiences and retargeting for people interested in CoolSculpting
Developed offers and ad creative, then refined follow-up with the practice
The Results
Over about a year and a half, monthly CoolSculpting sales grew from $34,000 to $82,000, reaching $988,000 in annual sales. Growth was attributed mostly to Facebook ads, Google Ads and the practice’s organic presence on Google.
Watch: CoolSculpting Marketing Case Study
CoolSculpting Marketing & Lead Generation Case Study · Watch on YouTube
“They are really great at coming up with ideas to generate revenue for our business.”OC Dermatology, Laguna Niguel
February–May 2019: 42–59 consult requests, 35–44 booked consultations and $42,720–$58,448 in sales per month.Facebook campaign results generating CoolSculpting leads and offline conversions.
Multi-location med spa · Denver, Colorado (2 locations) · SEO & Google Ads · 2-year engagement
#1“medical spa denver”
600–700unbranded organic clicks per month on a new domain
+100%organic leads
208ad leads in one month (96 requests + 112 calls)
The Challenge
AOB Med Spa launched on a new website and domain with almost no unbranded search visibility, while competing against established Denver med spas for treatments like CoolSculpting and HydraFacial.
What We Did
Keyword research and competitive analysis for high-value treatments
Title tag, meta description and on-page copy optimization
Blogger outreach for backlinks and brand mentions, including Mile High Mom, Luxury Activist, World of Female and Natural Health Trend
Google Ads, remarketing and display campaigns with custom landing pages and animated banners
The Results
#1 on Google for “medical spa denver”, with top rankings for “CoolSculpting Denver” and “HydraFacial Denver”
600–700 unbranded organic clicks per month and more than double the organic leads
Captured 5%–20% of all organic clicks for high-value procedure keywords
In October 2016, $7,806 in ad spend produced 96 appointment requests and 112 phone calls (about $37 per lead)
“Each month we continue to see more and more results as well as obtain insightful information provided by this team.”AOB Med Spa, Denver
“medical spa denver” climbing to the #1 position on Google.“cool sculpting denver” reaching the top 5.“hydrafacials denver” moving from position 50 into the top results.Google Ads, October 2016: $7,806 spend and 96 form conversions (phone calls tracked separately).
“We were referred to Brandlift to help with our SEO and Google advertising. They were able to show results with our SEO in just a couple months and our traffic and appointment requests are way up. They are professional and do quality work. They have proven to be an invaluable asset to our marketing.”
Metropolitan Dermatology18 locations, New Jersey & New York
★★★★★
“We have been working with Brandon for the past year and he is an absolute professional. I trust his expertise and guidance and appreciate him always coming to us with ideas on how to grow our business. He is a straight shooter which is hard to find in the Aesthetic business.”
CosmetiCarePlastic Surgery Center & Med Spa
★★★★★
“Brandlift Digital always goes above and beyond what we ask. They are really great at coming up with ideas to generate revenue for our business. If you are wondering if you should start using their services, the answer is YES! Brandon and his team are extremely easy to work with.”
OC DermatologyLaguna Niguel, CA
★★★★★
“Brandon and his team at Brandlift Digital Marketing have been wonderful to work with. This team is very professional and has done an amazing job taking our company to another level with digital marketing. The content that Brandlift has provided on page and off page has been incredibly effective. … Each month we continue to see more and more results as well as obtain insightful information provided by this team.”
AOB Med SpaDenver, CO
★★★★★
“Finding a true SEO specialist is a difficult task, but my search was put at ease when we hired Brandon to take on our daunting SEO strategy. Brandon demonstrated an in-depth knowledge of both on-site and off-site SEO strategies as well as an unbelievable ability to execute SEO initiatives in a short time span with results above and beyond what we ever imagined.”
Colby, Marketing Program ManagerSentient Medical
★★★★★
“Brandon is creative, affordable, responsive and on point with new and trending social brand SEO strategies. … Often, with larger firms it is difficult to get a true granular appreciation of a business to have significant affect on SEO positioning against competitors. With Brandon’s personal approach, he is able to affect true change in visibility of websites in competitive markets.”
Scott, CEOHealthcare Investment Advisors
Testimonials from clients of Brandlift Digital Marketing, originally published at brandliftdigital.com.
Aesthetic Practices Brandon’s Team Has Helped Grow
Case study data originally published by Brandlift Digital Marketing at brandliftmed.com and brandliftdigital.com. Results vary by market, competition and budget; past results don’t guarantee future outcomes.
